Hypno - Dan Zen Marketing - Viral, Urban, Interactive

Hypno is a site which features information on Dan Zen marketing campaigns before the Pagoda Interface. It was created for the Board interface.

Of note are the Dan Zen stones, the urban posters and stickers and the interactive advertising section. There are some summaries of viral marketing games too. Many of the features were created from first principles and were quite unique for their time and in some cases unique even to date.